Award: Marketing, C1 - Houston Community College

2024-25 HCC Catalog & Student Handbook

Apr 02, 2025

The Marketing certificate provides students with specialized skills needed for entry-level positions in marketing or retailing. All courses in this certificate apply to the AAS in Marketing degree.

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Program CIP Code: 52.1401

Cost of Attendance: https://www.hccs.edu/applying-and-paying/tuition-calculator/

The credit totals are displayed in two key locations: 1. At the end of each semester: You’ll find the total number of credits for that specific semester. 2. At the end of the degree plan: The total number of credits for the entire degree program is listed at the bottom of the plan.

First Year

First Semester ‐ Fall

MRKG 1311 - Principles of Marketing Credits: 3
IBUS 1354 - International Marketing Management Credits: 3 OR
MRKG 1391 - Special Topics in Business Marketing and Marketing Management Credits: 3
MRKG 2333 - Principles of Selling Credits: 3
MRKG 2349 - Advertising and Sales Promotion Credits: 3

Semester Total: 12

Second Semester ‐ Spring

MRKG 2372 - Consumer Behavior Credits: 3
MRKG 2312 - e-Commerce Marketing Credits: 3 OR
MRKG 2371 - Services Marketing Credits: 3
MRKG 2380 - Cooperative Education-Marketing /Marketing Management, General Credits: 3 (Capstone)

First Year

First Semester ‐ Fall

Semester Total: 12

Second Semester ‐ Spring

Semester Total: 9

Total Minimum Credits for the Level 1 Certificate: 21