MRKG 2375 - Social Enterprise

Credits: 3

Social Enterprise is a comprehensive overview of the important aspects of enterprise as related to social needs and the development of not-for-profit organizations. Topics will include: the development of enterprise skills related to the creation of not-for profit social organizations such as fund-raising, public affairs, analyses of social needs (market assessment for social interests); organizational planning, marketing and leadership for the social organization, building community support, social media strategy and other topics related to not-for-profit social organizations.

Lecture: 3
Lab: 0